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Best Practice


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  BRITISH AMERICAN TOBACCO  
 

 

Ethical Performance Company Focus presents in-depth analyses of the corporate social responsibility programmes of chosen companies.

This supplement to Ethical Performance Best Practice is produced by Dunstans Publishing in association with the Institute of Business Ethics, a registered charity which promotes high standards of corporate behaviour and the sharing of best practice (see below). Companies are featured in Ethical Performance Company Focus at the instance of the Institute of Business Ethics and of Ethical Performance.

British American Tobacco has contributed towards the costs of this publication.

The editorial team of Ethical Performance has written all the articles and has been careful to examine the company’s claims in a neutral manner. It alone is responsible for what has been written.

If you would like to receive a printed copy of this Company Focus (priced at £6), please email the publisher with your name and address.

 

  
 
   
British American Tobacco recently became the first tobacco company to produce a social report
   
Marketing is a key area in which a tobacco company can demonstrate social responsibility by taking fuller account of the impact of its products on society
   
The search for a ‘safer’ cigarette is fraught with difficulty, but a tobacco company needs to look for alternatives if it is to be regarded as socially responsible
   
British American Tobacco’s CSR programme will be judged not just on its own performance, but on the behaviour of its many suppliers
   
Working with small farmers to plant trees and reduce pesticide use are important elements of the company’s environmental strategy
   

Despite the nature of its business, British American Tobacco is widely regarded as a good company to work for
 
 

 

Dunstans Publishing Ltd produces the independent business newsletter Ethical Performance, the monthly publication covering issues and trends in corporate social responsibility, and also ethicalperformance.com, the online companion to the newsletter. Dunstans Publishing is an independent company.

The Institute of Business Ethics was established in 1986 and provides practical advice on ethical business practices. It has established a powerful track record of enabling companies to build relationships of trust with their owners, customers, employees and partners.

The IBE is a UK partner of the Caux Round Table and associated with CSR Europe and Transparency International.

Ethical Performance welcomes comments and feedback from readers. To email the editor, please click here.

If you feel that your company would benefit from inclusion in Company Focus, please click here.

  
 

 
This case study may be downloaded and used as an example of best practice in corporate social responsibility provided the source is given as Ethical Performance Best Practice.
 
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